Custom rules monitor real-time negative spikes and dispatch alert notifications to brand executives once a threshold is breached.
The earlier a team knows about a brewing crisis, the more options it has to respond well. Glimpse watches for real-time negative spikes and fires an alert the moment a threshold is crossed, instead of waiting for a scheduled report.
The window between 'first sign of trouble' and 'everyone already knows' is where a crisis is still manageable. Missing that window because no one was watching in real time is expensive in a way no amount of after-the-fact response can fully undo.
A custom threshold rule you configure triggers an alert the moment it's breached, dispatched to whichever channel you've set up — email, Slack, Teams, or n8n.
Yes — thresholds are configurable in Alert Settings rather than fixed, so you can tune sensitivity to what actually matters for your brand.
Alerts fire in real time against continuous mention collection, rather than waiting for a scheduled daily or weekly report to surface a spike.
Email, Slack, Microsoft Teams, or a custom n8n workflow — see the Integrations page for setup details on each.