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Glimpse
Feature

Brand Health Score

Composite score from sentiment, volume, engagement, reach, credibility, and recovery signals.

Overview

A wall of raw mentions doesn't tell you whether your reputation is improving or slipping — you have to read all of it yourself to find out. The Health Score compresses everything Glimpse collects into one number you can track over time.

Why It Matters

What's actually at stake

A single trackable number is what makes reputation work reportable. It's much easier to show a stakeholder a score trending from 61 to 74 over a quarter than to summarize a few thousand individual mentions by hand.

Under The Hood

How it works

See the full explanation and score ranges

Learn more
Brand Health Score Explained FAQ

Sentiment, mention volume, engagement, reach, credibility, and recovery signals are combined into a single composite 0-100 score, not just a raw positive/negative sentiment percentage.

It recalculates on every scan — since mention collection runs continuously, the score reflects current data rather than a fixed weekly or monthly snapshot.

Yes — competitor entities you track run through the same scoring model, so scores are directly comparable rather than using different methodologies.

No — the score is a weighted composite across volume, engagement, credibility, and recovery signals in addition to sentiment, so a single mention moves the number proportionally, not disproportionately.